If you're in customer service, you're probably wondering what AI is, how it applies to customer service, and if it will take your job. We're here to help you separate the buzz from reality.

Sarah Fox

AI Content Specialist

AI can’t do customer service entirely on its own. Human customer service workers have to build new systems and overcome challenges to reap its benefits.

Sage Lazzaro

Technology Journalist

A new metric is now the North Star for customer support: Automated Resolutions. Here's how to optimize for it.

Arnon Mazza

Staff Machine Learning Scientist

We dig into the main conversational AI best practices we teach our own clients regarding voice automation for customer service.

Selin Tamer

Conversational Interaction Designer

We're revealing the best practices Customer Success managers use to effectively implement generative AI in customer service automation.

Raj Ravichandiran, Robert D'Ippolito, and Andre Marcelo-Tanner

Engineering Team

New generative AI capabilities to automate more with less effort, power more complex use cases, and bring AI to new channels.

Lynn Pine

AI Content Specialist

Best practices for knowledge management to make the most out of generative AI for CX automation while ensuring it remains relevant, accurate, and safe.

Jérôme Solis

Senior Product Manager

While the potential for generative AI is fascinating, we asked experts within Ada how the tech can actually be implemented right now for customer service.

Lynn Pine

AI Content Specialist

There's a key feature to powering personalization at scale. We'll show you it applies to customer goals and intents that vary widely depending on the industry.

Lynn Pine

AI Content Specialist

CX leaders know they need to incorporate generative AI into their strategy, but are still be asking, “how do I even get started?” We got you covered.

Gordon Gibson

Director, Applied Machine Learning

Before jumping in and applying ChatGPT directly to your stack, there are important factors CX leaders need to consider when evaluating solutions.

Grant Oyston

AI Product Marketing Manager

You know you should be adopting generative AI in CX, but do you know how? Get practical tips and industry expertise that will get you started.

Lynn Pine

AI Content Specialist